HB London
ChallengeThe owners weren't even sure the concept would work.
What I didFilmed myself "stealing" suitcases at Gatwick Airport - a concept engineered for shareability.
100M+ eyeballs on our brand partners this year alone. Let's make yours go viral next, shall we?
Sponsors put their brand inside my content - your logo on what I wear, on what I use, in front of millions, video after video.
No gamble on one ad landing. You're in everything.
That's why my collabs don't end at view counts. They end in Costco deals, sold-out events, and reshares from LadBible and ESPN.
Every column is a real campaign. Tap any thumbnail to watch the video that did the work.
ChallengeThe owners weren't even sure the concept would work.
What I didFilmed myself "stealing" suitcases at Gatwick Airport - a concept engineered for shareability.
ChallengeThe founder worried people would find the event's crowd intimidating.
What I didHand-picked each person, directed their exact reactions, and compiled it to show how friendly the big scary-looking guys actually were.
ChallengeFounder Keelan asked for a standard product review of his brownie bites.
What I didPitched a far more viral concept - feeding the brownies to a "stranger" instead of a talking-head review.
ChallengeLand a household-name US retailer in front of a huge engaged audience - and make it feel native, not like an ad.
What I didEngineered a concept around the brand that travelled on its own.
ChallengeAfter watching my gym's content pull tens of millions of views a month, UltraFlex flew me out to Athens to do the same for them.
What I didApplied the same viral engineering I use on my own gym.
Whether you're a local business or a national brand, if you want content that actually moves the needle, let's talk.
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